A small fish in a big pond!

November 21, 2011

The thought of doing work experience scared me enough, but when my Dad said he could set me up with Warwick Emanuel PR who worked with his company, I felt very scared. I had no idea what public relations was or what kind of work they did. After doing some research I had a better idea but still not enough to settle my mind.

When I told my careers advisor in school, she was very impressed that I had found myself such a good placement and that I should not let the opportunity go to waste. After receiving the self placement form from my advisor, the next step was actually visiting the company to get it all signed and confirmed.

I was so nervous, I had no idea who these people were, if they took on work experience placements, and still no concrete idea what they actually did! Once I had got there, I met Elizabeth Warwick, one of the directors at WEPR. She was so friendly and welcoming which really settled my nerves. She gave me a tour of the building and introduced me to the staff (who were very friendly, but concentrating very hard). Elizabeth told me exactly what they do at WEPR, and what kind of work I was likely to be expected to do whilst on my work experience.

My nerves were quite calm after that, but I always had the thought in my mind, what if they don’t like me, or what if I mess up my work and hinder their business (I have a tendency to think the worst of a situation when I am scared).

Time had flown, and before I knew it, it was the Sunday before my work experience. The once forgotten nerves had returned with a vengeance. All I could think about was ‘what will I be doing, how will the staff react to me being there and will I have to make tea and coffee all day long?’

Waking up the next morning, I felt ready. I was determined to make a great first impression and to tackle every task given to me, no matter if it was making a whole gallon of coffee.

After walking very fast (due to my pet hate of being late for any occasion), I arrived 10 minutes early, walked through the front door and, heart in mouth, I rang the bell for attention.

I was greeted at the door with a big smile and a friendly welcome. I was given the safety induction, placed at an empty desk, and given the whole run down of PR. I was shown huge files of information on some of their clients and what work they have done for them.

My first day in the world of work was very overwhelming. I had written several press releases (though not very well as I had only discovered what a press release was that morning) and asked several times if I would like a cup of tea or coffee, which I gracefully declined (not being too fond of caffeine).

As the week continued, my experience of public relations went from the most basic of office tasks to helping with a casting for a film, and, truthfully even though inside I was like a cat stuck up a tree (i.e. petrified), I loved every single minute of it. Today is my last day at Warwick Emanuel PR & Film and I will really miss working here. At times the work was extreme but with such a positive environment around me, it felt like no matter what I did I would succeed! I would definitely recommend WEPR to anyone who wants an experience in public relations, and I wouldn’t change anything about my time here, it was amazing!

 
Work experience placement from Hawthorn High School Lauren Mclellan

Working your experience and getting ahead

September 28, 2011

Many companies are inundated with requests for work experience, or potential employment, and Warwick Emanuel PR is no different. In the current economic climate it’s more important than ever for graduates and jobseekers to do all that they can to make a good impression and get ahead, and some of the approaches we receive are very memorable, but unfortunately for all the wrong reasons.

Annabel John is currently a student at Cardiff University where she is studying French and German, but would like to pursue a career in Public Relations when she graduates. She has just spent a week with us after completing placements with two other local companies. Annabel impressed us with her excellent covering letter, previous experience and the fact that she had spent most of her summer holidays working to get even more under her belt!

Here she advises fellow students and jobseekers how to make an impression for all the right reasons.

With my final year of university about to start, it is time for me to start applying for graduate schemes and looking for a job. It is quite a daunting thought but after this summer, I am actually rather excited about it. Having had a gap year and studying French and German, which is a four year university course, the road to the ‘real’ world is quite a long one for me! I am quite lucky in as much as I know that I want to have a career in Public Relations and I have had quite a successful summer in terms of work experience and internships. I have gained experience into quite a few different areas of PR through placements at three different agencies and I am sure that this experience will be invaluable to me in the future. But how did I go about getting these placements?

The first thing I did was to revamp my CV. Yes it sounds quite basic, but things like my GCSE results are no longer as important as other skills that I have acquired since then. I tried to identify the skills that are significant to a career in PR and highlighted things I have done to develop these skills. It is important to only include relevant things as nobody wants to read a 5 page long CV! I have always been told to try and keep it to two pages.

A good covering letter is crucial. Nobody will even bother to read your CV if you have written a covering letter that is littered with spelling and grammatical errors. It is essential to make your covering letter personal. A paragraph or two explaining a little more about yourself is quite important- just highlighting the skills you have, ones you would like to develop and such like. Research the company that you are asking for work experience too, explain why you want to go there in particular. Most people send out a lot of requests for work experience, and I have been told about one or two horror stories where people have forgotten to change the company name in a covering letter! A stupid, avoidable error which could be the difference between getting a placement or not! If you are planning on sending your CV out on mass, then double check details like that! A quick phone call to the company to find out who the most appropriate person to send your letter to is also important.

If you are fortunate to be offered a placement somewhere then make the most of it! The first thing you will probably be asked is what you would like to get out of the placement so have a think before arriving. For me, this has been great because it meant that I have been given lots of tasks that have helped to develop certain skills, for example I can now write a pretty good press release- and very little gets changed from draft to issuing which is quite exciting. Dressing appropriately is another easy thing to do which will make a big difference. It is almost impossible to change somebody’s first impression of you so look smart on your first day- from then on you can gauge how everyone else is dressed and adapt accordingly! Enthusiasm is probably the final thing which I think is of the utmost importance. You may be given slightly mundane tasks to do initially but everyone has to start somewhere! Do these efficiently and enthusiastically and it will not go unnoticed. Anyone in a job knows what it is like doing an internship or work experience- I guarantee you will be given more exciting projects too! 

This summer has proved to me how diverse and interesting PR is and has strengthened my knowledge that this is the career for me. My placements this summer have given me that extra bit of confidence and determination to try to stand out from the crowd and succeed in breaking into this very competitive career path…well hopefully succeed anyway!

Written by Annabel John – future Public Relations practitioner  

 

Does watching X Factor mean we’re sadists?

September 22, 2011

I never really intended to watch X Factor. It just happens to be on at home and, well, you know how it is.

It’s well put together and is massively popular entertainment. But I have long thought it particularly cruel – from well before the current red top furore over whether a Welsh woman was enticed to return to the programme so we could all have a damn good laugh at her useless singing.

The show is touring the UK to find singing talent, but along the way shows us the worst of the worst. We see the utterly hopeless, the bizarre, the deluded, and people who are quite possibly mentally ill. Never mind, the audience laps it up when these people disport their failure on national TV, and every now and gain the show is punctuated by someone who might actually be good. The strictly average are absent, of course.

So perhaps the X Factor is the 21st Century equivalent of Bedlam, or St. Mary Bethlehem Hospital as it has also been known since it opened to care for the mentally ill a long time ago. Today the hospital is an establishment of excellence and a major centre of psychiatric research. It was founded with the best of intentions, but the public’s notions of what was allowable in the 1700s and 1800s were different to today.

If you paid a penny you could go to see the seriously ill mental patients, and even take a stick to poke and enrage them. They were a source of amusement and a very popular attraction.

Of course, we have a long history of laughing at the misfortune of others. Public executions were always a big hit, especially if the doomed were famous pirates or highwaymen, or there was some theatre, such when the guillotine did its job. Public executions are still popular in countries where shocking cruelty is enshrined in law, such as Iran. And if they were allowed here, I suspect there’d be an audience.

So maybe our society has moved on, but our ingrained human instincts haven’t changed much, if at all. We’ve still got that voyeuristic curiosity lurking within us; perhaps seeking the vicarious thrill of witnessing humorous or unfortunate things happen to other people.

So, we’ll all surely agree that it’s good we don’t go to mental hospitals for entertainment any more, or gather in a big crowd to watch someone’s last moments. But I still feel uncomfortable that today’s most public form of public humiliation, even though it’s self-inflicted, brings so much pleasure to such a large number of X Factor viewers in the audience and at home. It whiffs of sadism: the kind we are allowed to enjoy in the 21st Century. And that troubles me – especially as I’m one of those who occasionally watches it.

WE

I’m backing Sustrans by biking to work!

September 7, 2011

I’ve just clocked up 1000 kilometres on my bike over the past three months – mainly by travelling to and from work. Unfortunately, my bike computer only does kilometres, but I’m sure that’s quite a lot of miles.

Yes, I know it still isn’t much by serious cyclists’ standards, but it’s a satisfying milestone for me. And, let’s be honest, I feel good about it in a number of ways – even to the point of being a bit self-satisfied about my enhanced eco-credentials.

First and foremost I am spared the daily torment of driving in Cardiff at peak times. It can be mind-bendingly frustrating, as too many of us know: just sitting there, inching forward, while pedestrians breeze past at double your speed. It’s exactly the opposite of what a vehicle should be for – getting you to your destination in a timely manner.

That’s why (until my recent office move) I always aimed to walk to work – except on those days when I needed the car to be out and about. My office was then only one and a half miles from my home, and by taking a short cut along a pleasant riverside path, it was often quicker to walk than to drive. How pleasant it was!

It’s this memory of semi-gridlock on driving days that makes me welcome the Sustrans Cymru and Welsh Government campaign to encourage people in Cardiff and Penarth to use alternatives to short car commutes – such as the school run. See it here: http://tinyurl.com/3ny66v5

In general, I’m not a fan of big public spending. In this case, however, it may turn out to be £4m well spent by getting our towns and cities moving again at what we laughingly call ‘rush hours’.

I know it’s easily said, but parents who drive their kids very short distances to the school gates contribute to congestion. I’m all for encouraging them to walk, have a bit of exercise, and cut down on traffic. Then there are people like my neighbour – a healthy and strapping looking man who drives about 200 yards each morning, through the traffic, to get his newspaper. Bonkers behaviour (if bonkers is still a permissible word).

My second cause of contentment arose as a result of moving offices. It’s now nearly four miles from home – and so a long-ish walk, but a short ride on my bike. So I’ve dusted down my son’s old mountain bike (it’s about 22 years old – the bike, that is) and tooled it up with the usual paraphernalia.  And lo – travelling to work has become something I now look forward to! It takes a bit longer to get ready in the mornings, but the chances are that nothing will hold me up on the way there.

My journey begins down a lane, along a rough track through the woods. Then it’s across the river bridge and onto the meandering Taff Trail. A short hop along a main road, stopping to get my newspaper, and my journey is done. So my daily commute is not only relatively fast, it is scenic. Tranquil, almost – and I arrive in work without the need to unwind my frayed nerves before cracking on.

And finally, all this pedalling must surely be doing me good. At least, it feels as though it is. I sometimes add a few miles to my journey home by a diversion, via a forest mountain bike track, or along a network of (usually) car-free lanes. Rain? So what? I can keep myself fairly dry – and anyway, what’s so bad about being a bit wet?

So, my car stays on the drive most days (truth is, I don’t really need one), and I feel liberated from the three Ts: Terrible Traffic Torment. So good luck to you Welsh Government and Sustrans with this campaign. Let’s see an end to the pointless commute. It’ll be better for all of us in so many ways.

Wynford Emanuel | Director

A Week as a cog in the WEPR machine

June 13, 2011

A recent English Literature graduate, I, like most students, have spent the last few years of my life thoroughly ensconced within the university ‘bubble.’ Cushioned in my life of trashy television and copious amounts of coffee, I always acknowledged that, someday, I would be thrown headlong into the ‘real world’ but had never really figured out what this would entail. Aside from a vague inclination that I would like to “work with words” I never had the unwavering focus and drive which I see in my younger brother (a chef), for instance.

 Part of my on-going quest for the elusive ‘direction, ’then, has involved a steady pursuit of various work experience placements, freelance positions and volunteering schemes. I’ve volunteered at a local secondary school, contributed a series of reviews to a local travel website and, more recently, spent a week at the headquarters of Cardiff’s Buzz Magazine. However, whilst each and every one of these experiences has been valuable, I left each behind feeling increasingly overwhelmed and, if possible, even more confused!

When I handed in my final ever essay a couple of weeks ago, then, I fully expected to find myself in a state of bewilderment.

However, as I write this blog from the offices of Warwick Emanuel PR & Film – where I have been lucky enough to be offered a week’s work experience – I am happy to say that, on the contrary, I feel hugely positive. Aside from being the most warm and welcoming office environment I have yet to come across (and I’m not just saying that!), this has facilitated the moment in which everything ‘clicked.’   

Not only has everyone kindly given up their time to explain various aspects of the industry to me, I have also gained the practical experience to complement that which I had from my work in journalism, for instance.  As I was writing my first press release I was reminded of my time at Buzz Magazine where I was given the task of writing a feature based on a not-so-different press release.  Writing from the other side of the fence, if you like, allowed me to develop an entirely different writing-style – concise, direct and waffle-free; quite a shock for someone used to padding out 3000 word essays with adjective after adjective!

Furthermore it’s left me far better equipped to appreciate the relationship between the two industries and, more specifically, where I might fit in.  Whilst I enjoyed my time at Buzz, I couldn’t help but feel a little isolated as I completed article after article to pressing deadlines. At Warwick Emanuel, it’s not just been about writing – during this short time I have compiled research, participated in media training and helped organise a promotional road-show. Each day has been different and varied, surrounded by the buzzing of telephones and a steady flow of visiting clients.

For me, then, this represents a turning-point. I shall leave Warwick Emanuel with a solid understanding of where it all fits together; the client, the journalist, the press officer. Perhaps it seems a little obvious, even now as I type this, but for me this week allowed me to figure out which cog goes where. Whilst I’m sure I still have a long way to go, I am now certain that I at least know which cog I’d like to be – and for this I shall be eternally grateful!

STOP PRESS, We’re on the move!

May 23, 2011

As I sit at my lonely little desk with just my computer and a few files left on it, I’m already reminiscing about what I have experienced during my time here. No, it’s not my last day but MOVING DAY. Yes, WEPR are upping sticks and heading over the M4 to Taffs Well to newer and bigger offices.

As you may or may not know, I’ve only been working for Warwick Emanuel a short time but already it feels like home, and my colleagues, part of my family. There’s the front office where I sit (and occasionally gossip) with my colleagues, Victoria and Hannah. The back ‘boys’ office with quiet Stephen, louder Gwyn and even louder Reece. The ‘bosses’ are up with the gods on the top floor in their shared office, next to the boardroom where I had my interview, and weekly conference call with my clients. Finally there is the kitchen which I visit several times a day for my caffeine fix, next to the family bathroom, complete with shower! It’s a funny office, previously a house on Llandaff north’s Station Road, but it’s was OUR office and that was all that mattered.

The process of moving house is stressful enough, believe me I’ve just done it, but the prospect of moving an entire office with 10 years worth of experience, must have filled Elizabeth and Wynford with dread. Here at WEPR we host many press offices, each one needing its own telephone line, so the practicalities of moving those without too much disruption seemed impossible! But we’re doing it, and we’re coping. As I type the telephone man is unplugging my phone, labelling it (as Stephen’s randomly) and packing it away. All the phones have now been switched off and we are all battling to keep a busy press office running smoothly using the press office mobile, personal mobiles and e-mails.

As I look round the room, it looks so much bigger, and darker – probably because they took all the lights down yesterday and we’ve been plunged into dreary natural light ever since. The files have all come down from the shelves and the shelves removed, showing off an impressive chimney breast which I had never noticed before. Hannah’s desk has been packed up as she’s off with a client in North Wales. This leaves just Victoria and me and the whirring printers. Oh and the little white radio blasting out Radio 1.

Whilst I feel sad to be leaving, and a tad frustrated as I had finally worked out the quickest way to work, I’m also happily anticipating what the new office will bring us. Previously a chapel, and next to a graveyard, I’m really hoping not too many spooky goings on. (I live in an old hospital, so have enough of that going on at home!) It’s also means a change to seating arrangements and whilst I’m still ‘keeping’ Hannah, Victoria is deserting us for Gwyn, Reece and Carol, whilst we’re getting Elizabeth and Stephen. And Wynford has opted for peace and quiet and an office of his own. Some days, I can’t blame him!

And so it is with a final glance round to check we haven’t forgotten something important, like the kettle, and the WEPR office is in transit, on its way to its new home and a new future! I for one can’t wait! Now, where’s my journey planner?

From Monday 23 May, you’ll find us hard at work in our new offices at:

93 Cardiff Road, Taffs Well, CF15 7PL

Our telephone numbers will remain the same.

 

The privilege of power

April 21, 2011

We can all be accused of taking things for granted sometimes. It might be our partners, or the bus being late, or the fact that it’s highly likely to rain on the Bank Holiday Weekend when you are planning to hold a barbeque. In this day and age when we can surf the web in seconds, watch 3D television and make phone calls from almost anywhere in the world, it can be easy to forget just how technologically advanced we have become and just how much we rely on electricity in our day to day lives. This morning I was given a gentle reminder.

The first sign that something was amiss in my home was the little error message that flashed up when I switched off the burglar alarm. Assuming that it was nothing important I made my way into the kitchen and filled up the kettle to boil. The ‘on’ light failed to display; this was a disaster.

I checked the lights, there were off too. Confident in the fact that “it must be a fuse” I grabbed a torch and headed for the panel under the stairs. But nothing had been tripped. My pre-tea brain was addled by this quandary, what to try next?

A cursory glance out of the window at neighbouring houses indicated that no lights were on anywhere else either, so it must be the entire area. I decided to call the local network distribution company, but the base unit of our cordless landline was dead. So was the wireless router for the internet. I rummaged in a drawer to find the new slimline Yellow Pages but the number was not included.

It seemed to take an eternity to locate the phone number using the internet on my Iphone, but it was probably just seconds. My battery was indicating dangerously low, but there were no means to fix this. When I finally made it through a pre-recorded message informed me that the power was off in our area but should be restored within the hour. Not really a consolation when I had to get to work.

The kettle issue was resolved when I realised that water could be boiled on the gas hob (nothing will hold me back from a cup of tea in the morning) but alas, the boiler refused to start without the electricity supply. It was whilst I was gently weeping with frustration and bracing myself for a freezing cold (and fast) shower that I heard the sound of the printer whirring back to life. Power had been restored! It was sweet music to my ears.

It took just half an hour without electricity to remind me just how dependant we are these days on energy and utility companies, and a reliable power supply. There is little more disheartening than waking up in the morning to find that you don’t have any running water, or that you have overslept because of a power cut during the night.

These days we take it all for granted and consider a fully functioning network to be expected, but there are many countries where electricity or running water is rare and a privilege for many.  Whilst travelling around Australasia I spent two weeks on the island of Bali where many budget guest houses offered a tub of water and saucepan as a means of washing, and a warm shower was considered to be an expensive luxury. One night it rained heavily and the whole town was plunged into darkness, but the guest house owner explained that this was common when it rained. Can you imagine if the same happened here? Most of our evenings would be spent by candlelight.

As technology progresses and more of our household goods, and vehicles, become reliant on an external source of power, we become even more dependent on our utility companies and the service we provide.

We all love our gadgets and electrical items, but the rise in the popularity of consumer electronics has put great demand on our electricity supply and it is now estimated that 45 per cent of the UK’s electricity will be needed to power them by 2020. Industry experts suggest that there may be just 50 years of natural resources left on the planet and are constantly looking at new ways to generate power to ensure that we continue to have the supply that we need.

Even the water which we take for granted in Wales has the potential to become a precious commodity if the weather patterns continue to change and we don’t take steps to conserve it whenever we can.

When I go home this evening I’ll prepare an evening meal, make a cup of tea, watch a bit of television and brush my teeth before I go to bed, knowing that it’s a privilege to be able to do all of them simply at the flick of a switch or turn of the tap.

Victoria Whittal-Williams | Senior Account Manager

And so I begin……..!

March 29, 2011

It’s 16.34pm on Monday 21st March 2011, and I’m about to finish my first day at Warwick Emanuel PR & Film. I find first days a bit strange, they usually fly by but generally consist of not a lot. I’m not quite sure what I’ve achieved today. I’ve done a lot of reading, most of which has failed to go in, stuffed some envelopes and made a cup of coffee. The rest of the time was spent trying to get round which client is which and what exactly they do as well as encouraging my computer to work, and listening to it persistently saying ‘No!’ In fact my internet is still down which has left me feeling a little bit like I’ve lost my arm, not helped by the fact my blackberry battery has died, so I can’t even update my friends on Facebook!

I do have to admit, not just because my new bosses will be reading this, that I’ve really enjoyed my first day. Everyone has been so friendly and made me countless cups of tea and answered all of my, mostly tedious, questions with enthusiastic answers. But in my past this has not been the case. I remember starting one job in a large company and not enjoying such a pleasant experience; my boss rolled in 2 hours after I was told to start, HR forgot about me and my colleagues were less than friendly (I later found out one of my colleagues had interviewed for my position and was unhappy to be sat next to the person who had got it!) They later thawed and we became quite good friends but I will always remember feeling quite miserable when I should have been excited about the new challenges I was about to face. It didn’t help that my previous company had been so welcoming, so much fun, and many of those colleagues are still really good friends!

Being back in a office, surrounded by chatting colleagues and busy phone lines seems like a different world from my last position, where I worked from home (occasionally in my pyjamas) and the only communication I got was via Twitter or Facebook. In the beginning I loved the flexibility of being at home, I didn’t have to rush up, or sit in morning rush hour traffic to get to work. I could cook my own lunch and pop the washing on while I was waiting for it to cook, and I could work in the evenings if my son was ill, or I had to go to the dentist. But the novelty quickly wore off, as the cabin fever increased, and work no longer finished at 5, but carried on until bedtime and into my weekends until I was frequently over servicing the company!

It was actually refreshing to get up this morning, figure out what I wanted to wear and rush off to the station to catch my train to work. It bought back memories of time spent with a PR agency a couple of years ago in London, when I had to get the tube from Paddington to Liverpool Street. Whilst the other commuters were no doubt dreading that Monday morning trip into work, I was so excited and buzzing from all the smells and noises I encountered along the way. Whilst Cardiff Central station is a million miles away from Paddington tube, and the sights much more familiar than when visiting London town, the excitement was still there!

And so this is it, the end of day one! My desk is a little bit more cluttered than when I arrived this morning, I know a lot more about the people I’m going to be working with and which clients I will be responsible for, but there is still that feeling of newness, still so much for me to learn and lots of exciting challenges for me to face. I’m sure in a few weeks it’ll feel like I’ve always worked here, but right now I’m quite enjoying being the new girl!

Posted by Caroline Hammond | Senior Account Executive

New Year, new changes

February 10, 2011

Is it really February already? Where did January go? It seems like only yesterday that I was wishing people a ‘Happy New Year’ (actually, it was. I hadn’t seen them for months) and now 2011 is already whizzing by and will be over before we know it.

The start of a new year traditionally signals the start of new hobbies, resolutions, lifestyle or job, and here at Warwick Emanuel PR & Film we are no different.

We have already started this year with two new members of staff, Hannah and Reece, there are two WEPR babies on the way (nappy sponsorship opportunities will be available), we have got some lovely new clients and will shortly be moving to new offices, too.

Obviously some things remain the same; Wynford still enjoys the occasional holiday and a small glass of wine, Elizabeth likes to buy a nice pair of shoes from time to time and we all still try to find any excuse to celebrate (anything) with a slice of cake.

As a company it is safe to say that we like all things ‘new’ and enjoy embracing whatever changes come our way, whether they are completely unexpected or have been planned for an eternity.

The PR world in particular is a fairly fast paced industry to work in and you need to keep up with the latest developments, and acknowledge opportunities as they arise, otherwise you would just get left behind. Staying ‘the same’ is just not an option.

So as 2011 progresses, let’s pretend that every month is the start of something new and exciting and celebrate the changes as they happen!

Posted by Victoria Whittal-Williams | Account Manager

Making a comeback…

November 12, 2010

Everyone seems to be doing it nowadays, first there was Take That announcing a comeback tour, Boyzone quickly followed suit and now I am making a comeback to WEPR (admittedly the final one is not in the same league as the first two, but important nevertheless).

After a brief work experience stint here at WEPR in the summer I am now back as Junior Account Executive. WEPR certainly made an impression on me when I was here back in August but I had no idea I had made such an impression on them!

After my week at WEPR I moved to London for more work experience where I worked with two different PR firms for three months. My time there was certainly an experience. Originally from south Wales I felt like a small fish in a very big pond, but nevertheless, I survived the two hour tube commute daily (normally nestled in a strangers armpit due to the sardine style of tube travelling they have adopted there). London is a great place to establish yourself in the PR industry but I must admit, when WEPR got in touch, I jumped at the chance to start calling it a place for a ‘weekend break’ (rather than my home).

So, my first week at WEPR has been great. I have enjoyed such luxuries as driving to work, actually having a lunch break and not having to pay around six pounds for a coffee in the morning. The WEPR team have welcomed me with open arms and I’ve spent the last week meeting clients, writing press releases, organising an event and generally getting stuck in – thank you to the WEPR team for trusting me so early on!

One of the highlights of my first week was the social media training that Katie gave us and it was an insight into just how much social media has become a massive part of our lives (and PR as an industry). I began to doubt my own technical abilities so I logged into my Twitter account (which admittedly I had forgotten the password to as I hadn’t used it for so long) and started ‘tweeting’ and ‘following’.

So nowadays we are having to ‘google’ things, ‘tweet’ (and often ‘retweet’) and ‘facebook’ our friends every now and then to stay ahead of the game. It is true that our vocabulary is evolving almost as fast as technology and I refuse to be left behind, so hopefully sooner rather than later I will have mastered Twitter so that I can take full advantage of it!

Progress updates to follow…

Posted by Hannah Thomas (Junior Account Executive)


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